Blogging for Realtors
Your Complete Guide to Blogging for Realtors
A blog is an incredibly powerful marketing tool that agents can use to engage clients and new prospects. If you focus on a specific topic and consistently develop great quality content, you will position yourself as an expert in that topic area and become a trusted resource. Becoming the go-to resource on that topic allows you to build a community who trusts you. Content is King.
Some of what you will learn
Where Do You Begin?
If you are interested in starting a blog the first step is figuring out what topic to focus on. This is the single most important element you need to consider, so make sure you spend time on the decision.
Creating content consistently is key to the success of any blog and really the key to the success of any website. It is one of those situations where more is definitely better.
Marketing Your Blog
After you have a couple of weeks of good content on your blog, you want to start marketing it. It’s important to make sure you have enough on there so that when you drive traffic to your blog, the visitor will be able to get a good sense of what the blog is all about and of the quality.
Search Engine Optimization
Search engine optimization is the practice to get your blog posting high in the search results for specific targeted terms and phrases.
Content is King.
Consumers want something of value. When you give them that something of value, you give them a reason to want to engage with you. As a service provider, that something of value is your knowledge, your expertise. It is through blogging that you can share your knowledge to a wide spectrum of people.